Tag Archives: Kivi Leroux Miller

Can Thank You Letters Contain An Ask And Still Show #DonorLove?

A thank you letter to a donor can certainly contain an ask for another gift along with a response envelope. However, should it? NO!! This is not just my opinion. Penelope Burk, author of Donor-Centered Fundraising, also feels that a thank-you letter should be a demonstration of appreciation and not another solicitation.