Fundraising Metrics, Data, & Stats (Oh My!)

By | October 7, 2014

fundraising metrics We’re hosting #fundchat from the annual Blackbaud users’ conference being held in Nashville (check out the hashtag #bbcon to follow the action). And of course, a major focus of the conference is fundraising metrics, data, statistics, analytics, and the technology that can help us better track and analyze it all.

Join the #fundchat community on Wednesday, October 8 from 12-1 pm EST for “Fundraising Metrics, Data, and Stats (Oh My!).” Fundraising metrics are nothing to fear. Share your insights and ideas about how fundraisers can make better use of metrics, data and technology to make their organizations more effective and to have a greater impact.

This week’s guiding questions (we post a question every 10 minutes during the chat):

  • Q1 Of the metrics that your organization tracks, which are most valuable and why?
  • Q2 Does your organization use a fundraising dashboard and what data elements do you include?
  • Q3 As fundraiser begin their end of year campaigns, what data is most important to track?
  • Q4 If fundraising is all about relationships (qualitative), what metrics matter most and how do you track it?
  • Q5 The current buzz is about tracking “impact” as opposed to just ROI? Who’s doing this and what does it look like?

Here’s how you can help prep for a great conversation:

  • Share this post with your social networks! Invite your colleagues to join the conversation.
  • Suggest questions that we should ask during the chat to guide the discussion (use the comments section below).
  • Review the question line-up for the discussion. We typically post these guiding questions the night before the chat.
  • Participate in the conversation. Don’t forget to follow and use the hashtag. You can also use our live discussion page.

#fundchat is a weekly conversation on Twitter where experts share and discuss topics related to nonprofit fundraising and marketing. Joining #fundchat is easy. Use your favorite Twitter client to follow the hashtag (#fundchat!) during 12 – 1 pm EST to see the conversation in action. When chiming in, be sure to include the hashtag in your tweet. You can also use our live discussion page or Nurph.