Can Your Nonprofit Count On The Crowd?

By | February 11, 2013

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Use our live discussion page to participate in the conversation.

If you have a Facebook profile or Twitter account, then you’ve probably been on the receiving end of a funding request through sites like Kickstarter, Crowdrise, or Indiegogo.

Since the rise of social media, new platforms make it easy for individuals to rally a worldwide audience to a specific project or cause. Many nonprofits are wondering if these tools can be leveraged for their fundraising efforts.

Join the #fundchat community on Wednesday, Feb. 12, from 12 – 1 pm EDT for, “Can Your Nonprofit Count On The Crowd?” to discuss.

During the one hour chat, we’ll post questions to help guide the discussion. Share your questions in the comment section below and we might use it during this week’s #fundchat. Also, share this blog post with your friends and followers and encourage them to participate!

Here is the lineup of questions:

  1. Does a crowdfunding approach appeal to you as a fundraiser? What are the pros and cons?
  2. Various platforms (Kickstarter, Razoo, Indiegogo, Crowdrise, etc.) have a slightly different approach. Is there one platform that you feel best suits nonprofits?
  3. Have you: A) already done a crowdfunding appeal B) plan on doing one within the next 12 months or C) don’t intend on doing so. And, discuss…
  4. Is the success of project-specific sites connected to the overall trend toward restricted gifts?
  5. Would your nonprofit consider a crowdfunding campaign to go after “that demographic” as a donor acquisition strategy?

Transcript

 

#fundchat – Can Your Nonprofit Count On The Crowd?

Transcript from the #fundchat discussion on Feb. 13, 2013. Full description at http://www.fundchat.org/2013/02/11/can-your-nonprofit-count-on-the-crowd.

Storified by #fundchat· Wed, Feb 13 2013 10:53:36

Welcome to #fundchat! Today’s topic: " Can Your Nonprofit Count On The Crowd." Preview the questions here – http://ow.ly/hFLFw#fundchat
Curious about #crowdfunding for your #nonprofit? Follow #fundchat for a convo between 12-1p EDT! http://ow.ly/hFM53brendankinney
Where’s poor Ephraim? It was him and me alone last week in #fundchat. It was cold, breezy and dark, all alone. @fundraisinisfunTony Martignetti
This week’s #fundchat is on crowdfunding. Not familiar with it? You should join us. It starts right now.Tony Martignetti
@TonyMartignetti @fundraisinisfun Cold, breezy and dark? Wow. Sounds like something by Edgar Allan Poe #fundchatDan Blakemore
@dan_blakemore @fundraisinisfun What’s up big Dan? It was scary for us. We overcame it. #fundchatTony Martignetti
Good morning/afternoon Fundchatters! #fundchatRichard Freedlund
RT @brendankinney: Curious about #crowdfunding for your #nonprofit? Follow #fundchat for a convo between 12-1p EDT! http://ow.ly/hFM53AFP NYC Chapter
Hey @brendankinney what’s up? Missed you last week. Saw your apology, no problem. It happens. #fundchatTony Martignetti
@ggfundraise How are ya, Richard? #fundchatTony Martignetti
Hey everyone excited to join! I’m the co-founder of @startsomegood: #crowdfunding for non-profits & social good groups #fundchat #fundchatAlex Budak
Good afternoon, fundchatters! #fundchatDiana Estigarribia
Hey @kickstarter, @Indiegogo, @RocketHub, @gofundme, @razoo, @crowdrise, @pledgemusic, @crowdfunder. Check out #fundchat today at 12pm estJosh Hirsch
Fundraising is always better with friends. That’s why I #fundchat. Today’s topic? Crowdfunding. Join the convo happening now!Shanon Doolittle
@abudak @StartSomeGood Hello, Alex, welcome! So we’ll have some expertise in the room? #fundchatTony Martignetti
RT @brendankinney: Curious about #crowdfunding for your #nonprofit? Follow #fundchat for a convo between 12-1p EDT! http://ow.ly/hFM53Nonprofit Junction
Hi everyone! #fundchatedbacker
Q1 Does a crowdfunding approach appeal to you as a fundraiser? What are the pros and cons? #fundchat#fundchat
@TonyMartignetti Besides the fact that I used the hashtag twice in my first post, I promise I do know what I’m talking about 🙂 #fundchatAlex Budak
@sldoolittle Hey, how are you Shannon? #fundchatTony Martignetti
RT @NPJunction: RT @brendankinney: Curious about #crowdfunding for your #nonprofit? Follow #fundchat for a convo between 12-1p EDT! http://ow.ly/hFM53ConceptLink
@sldoolittle And I’m sorry I just misspelled your name, Shanon. #fundchatTony Martignetti
Hello hello! #fundchatMeg Hoffman
A1 I think #crowdfunding allows a large group to get behind a single purpose. For the #nonprofit community that can be enticing. #fundchatJosh Hirsch
A1 Fundraising is relationships and storytelling. Tools like crowdfunding help with both as a means to an end #FundChatWilliam Pitcher
@sldoolittle hey you, long time no see! 😉 Back in Boston… unfortunately… #fundchatMeg Hoffman
A1: Yes! A new way to reach our alumni, community to support the college. Pros: Easy to set up, promote. Con: Hard to follow up. #fundchatJosh Gold, MNM
@abudak We’ll forgive that. #fundchatTony Martignetti
@TonyMartignetti Fabulous! And guess who I met in person this week? @nonprofit_meg! She was visiting Seattle. She’s a gem! #fundchatShanon Doolittle
RT @NPJunction: RT @brendankinney: Curious about #crowdfunding for your #nonprofit? Follow #fundchat for a convo between 12-1p EDT! http://ow.ly/hFM53Paige Muirhead
RT @WmPitcher: A1 Fundraising is relationships and storytelling. Tools like crowdfunding help with both as a means to an end #FundChatDan Blakemore
We are a funding platform for schools! One of our sites main components is #crowdfunding. We are excited to be chatting! #fundchatedbacker
Great idea of way to connect #alumni MT @NonprofitGold: A1: Yes! A new way to reach our alumni, community to support the college. #fundchatJosh Hirsch
@fundchat A1. Cons: Needs to be fully integrated in to development plan, not an add-on (seems too many NPOs do this). #fundchatJen Price
@WmPitcher Absolutely right. Crowdfunding is a powerful way to rally a community behind a common vision. #fundchatAlex Budak
MT @edbacker: We are a funding platform for schools! One of our main components is #crowdfunding We are excited to be chatting #fundchatJosh Hirsch
A1: We are using crowdfunding for our Marathon fundraising – each runner has a webpage and solicits their networks for donations #fundchatMeg Hoffman
@fundchat Crowdfunding is fab! Especially for third-party #fundraising! New tech has evolved the friends asking friends model. #fundchatShanon Doolittle
@philanthropyink Agreed "A1 Con: Needs to be fully integrated in to development plan, not an add-on (seems too many NPOs do this) #fundchat"Paige Muirhead
@fundchat A1. Pros: The social nature of crowdfunding an opp to reach so many new donors. #fundchatJen Price
@sldoolittle @NonProfit_Meg Oh, that’s fun! Isn’t she in Boston area? I haven’t been since meeting her here. #fundchatTony Martignetti
A1 also simple but very powerful game mechanics (funding goal and deadline) to inspire collective action. #fundchatAlex Budak
@NonProfit_Meg Hey Meg! #fundchatTony Martignetti
@sldoolittle @NonProfit_Meg Agree with you both – the peer to peer aspect of crowdfunding is what makes it a winner. #fundchatJen Price
A1 A risk of Crowdfunding -focussing on viral hits; but online success typically depends on consistent effort. #FundChatWilliam Pitcher
Chatting about #crowdfunding with #fundchat – join in on the conversation if you’re interested. #TweetingAndRTingPaige Muirhead
A1. Cons: many crowdfunding sites out there; how do you choose right one for your org/cause? #fundchatDiana Estigarribia
I’ve had great success with @DonorsChoose at the schools I’ve worked for. #fundchatJosh Hirsch
RT @paige_speaking: Chatting about #crowdfunding with #fundchat – join in on the conversation if you’re interested. #TweetingAndRTingmySocialface
A1: I fear crowdfunding isn’t well understood in established, brick/mortar nonprofits. pardon my generalization. #fundchatTony Martignetti
@destigarribia And… are people integrating the sites into their NP websites? #fundchatPaige Muirhead
RT @destigarribia: A1. Cons: many crowdfunding sites out there; how do you choose right one for your org/cause? #fundchatRichard Freedlund
@destigarribia Good point! We put together this chart to help people compare platforms: http://startsomegood.com/Help/Difference #fundchatAlex Budak
A1 We need to recognize the differences between many-to-many peer fundraising and one-to-many crowdfunding #FundchatWilliam Pitcher
@GiftPlanner @fundraisinisfun I believe it has its place. I think we’ve not met. Hello! #fundchatTony Martignetti
Q2 Various platforms take a slightly different approach. Is there 1 platform that you feel best suits #nonprofits and why? #fundchat#fundchat
RT @WmPitcher: A1 We need to recognize the differences between many-to-many peer fundraising and one-to-many crowdfunding #fundchatRichard Freedlund
@paige_speaking Exactly. For basic NP websites, have to decide how it integrates with the "donate" button/page. #fundchatDiana Estigarribia
@paige_speaking Another pro of crowdfunding – the robust websites great at telling NPO’s story; often better than org’s website. #fundchatJen Price
A2: For #schools and #educational institutions I would say @DonorsChoose and @edbacker are the top two choices for #crowdfunding #fundchatJosh Hirsch
A1: Not sure I see the benefit of crowdfunding unless you cannot create yr own friendraising page #fundchatWendy Wareham
RT @abudak: Good point! We put together this chart to help people compare crowdfunding platforms: http://startsomegood.com/Help/Difference #fundchatDiana Estigarribia
A1: Following from @ggfundraise & @destigarribia Don’t they each have different personalities? I really don’t know. #fundchatTony Martignetti
@fundchat I tend to lean towards crowdfunding platforms that use responsive design. Especially with rocketing mobile trends. #fundchatShanon Doolittle
@philanthropyink & @destigarribia For sure, good points. #fundchatPaige Muirhead
Nice Chart @abudak: We put together this chart to help people compare crowdfunding platforms: http://startsomegood.com/Help/Difference #fundchatNonprofit Junction
A2: Q’s to consider: restricted to Geography? Org type (e.g. 501c3)? Focus of the site – creative? social change? no-focus? #fundchatAlex Budak
Went to a Blackbaud event few years ago pushing peer to peer platform for runs, etc. Very different from Kickstarter. #fundchatRichard Freedlund
Sorry for delay. Computer is acting up this morning. #fundchatRichard Freedlund
Are their any stats on the effectiveness of crowdfunding vs. traditional fundraising? #fundchatNonprofit Junction
A2: Ones-like Kickstarter-where keep nothing if don’t make goal, seem harsh & risky. #fundchatTony Martignetti
Like any other fundraising, success depends on the case you make, the story you tell to get support. #fundchatRichard Freedlund
RT @destigarribia: @paige_speaking Exactly. For basic NP websites, have to decide how it integrates with the "donate" button/page. #fundchatTony Martignetti
A2 Sometimes with crowdfunding, you use a single platform. Other times you use multiple tools -like socialmedia #FundchatWilliam Pitcher
A2. As the market grows, niche platforms will increase. Important to meet needs of consumers esp for non-profits #fundchatedbacker
A2: It has to enable nonprofit to clearly show/display its mission and work. Needs to make the connection with donor +mission +org #fundchatMeg Hoffman
Love KickStarter but their advantage is ability2 offer "perks" in return for donation.Any nonprofit platform trying this concept? #fundchatNonprofit Junction
@tonymartignetti If you’re just shy of your goal it would be a waste to lose the support from friends/donors. #fundchatPaige Muirhead
A2: "All or nothing" model does not seem donor friendly to me, especially in a well-established organization. #fundchatWendy Wareham
@TonyMartignetti Depends on the needs. Receiving less than required to act but still having pressure to do so also risky. #fundchatAlex Budak
@JoshHirsch1 thanks for the heads up josh! Do these happen every week at the same time? #fundchatPledgeMusic
@WendyWareham There is benefit in using crowdfunding tools to go where others already are vs existing donors. #FundchatWilliam Pitcher
@WmPitcher True, but little or no ability to collect/convert them, if I understand the works #fundchatWendy Wareham
.@wendywareham Donors Choose kinda of uses all or nothing concept. but lets donor select alternative program/person to donate to #fundchatNonprofit Junction
@abudak If don’t make goal, can’t you then justifiably reduce scale and explain that to investors? #fundchatTony Martignetti
Q3 Have you: A) already done a crowdfunding appeal B) plan in the next 12 months or C) don’t intend on doing so. Discuss… #fundchat#fundchat
A2 Key crowdfunding platform consideration: Do you need charitable receipting handled for you? Some offer this #FundchatWilliam Pitcher
A3: I haven’t personally used #crowdfunding but I know teachers who have had great success with @DonorsChoose #fundchatJosh Hirsch
Have made gifts on DonorsChoose where goal not met. I do not tend 2 give again to those. Does not instill confidence in org. #fundchatWendy Wareham
@TonyMartignetti Depends on the project, really. Sometimes it could work, but some projects have definite "tipping point" 4 action #fundchatAlex Budak
@fundchat A3 No immediate plans. We’re keeping an eye on the pulse of #crowdfunding & seeing how it might integrate with our needs #fundchatPaige Muirhead
@WendyWareham Some crowdfunding platforms give you full access to participant info. #FundchatWilliam Pitcher
.@tonymartignetti but if the goal is a moving target than won’t donors lose confidence. need rules to gain donors trust, I think. #fundchatNonprofit Junction
A3: Instituting peer-to-peer page instead. #fundchatWendy Wareham
RT @WmPitcher: @WendyWareham Some crowdfunding platforms give you full access to participant info. #FundchatTony Martignetti
@WmPitcher Good to know. #FundchatWendy Wareham
@WmPitcher I did not know that, William. #fundchat Thanks!Tony Martignetti
@NPJunction Instead of Kickstarter’s ‘perks’ would like to engage one-time crowdfunders to org so they become long term donors. #fundchatDiana Estigarribia
@WendyWareham @WmPitcher Whis is that Wendy? Do you get contact info? #fundchatTony Martignetti
@fundchat I would never choose a platform that doesn’t give the #nonprofit access to the donor information. @Razoo rocks for this! #fundchatShanon Doolittle
RT @destigarribia: @NPJunction Instead of perks would like to engage one-time crowdfunders to org so they become long term donors. #fundchatRichard Freedlund
.@joshhirsch1 @DonorsChoose is successful because it’s easy, clear rules & results are required to participate. crowdfunding musts #fundchatNonprofit Junction
RT @JoshHirsch1: A3: I haven’t personally used #crowdfunding but I know teachers who have had great success with @DonorsChoose #fundchatmySocialface
@NPJunction Our users offer "perks" in return for donations. Something as simple as a "high-five" from the principal seems to work #fundchatedbacker
@abudak Yes, I see, thanks. #fundchatTony Martignetti
@TonyMartignetti doing it through our database provider, DonorPro, Tony. Hosted pages, all info comes 2 us, integrated for posting #FundchatWendy Wareham
A3 I use Peer-to-Peer tools a fair bit, but not one-to-many crowfunding tools yet. Peer-to-Peer builds champions #FundchatWilliam Pitcher
@edbacker Love the idea of a ‘high-five’ as a perk! With any incentive, make it mission-driven for sure. #fundchatShanon Doolittle
Here are some reasons why perks/rewards are tools for building community and strengthening connection: http://bit.ly/11c7VMF #fundchatAlex Budak
RT @sldoolittle: @edbacker Love the idea of a high-five as a perk! With any incentive, make it mission-driven for sure. #fundchatDiana Estigarribia
@destigarribia True. but people are human and they like something back instead the promise of more "asks" for a nonprofit. #fundchatNonprofit Junction
Peer to peer is only good if participant reaches out to their entire network. If they don’t commit, little will happen. #fundchatRichard Freedlund
Here’s a cool article on the dangers of using incentives with fundraising http://www.theagitator.net/research/acquisition-premiums-crack-cocaine-and-nonprofit-suicide/ #FundChatWilliam Pitcher
@sldoolittle thanks! Educators get extremely creative. Perks don’t have to be expensive. Must align with realities of non-profits! #fundchatedbacker
@WmPitcher Crowdfunding seems to work best when its championed by passionate individuals. Think @charitywater and @movember. #fundchatShanon Doolittle
@abudak Thanks for sharing the link – I’ve just favourited it ;). #fundchatPaige Muirhead
Q4 Is the success of project-specific sites connected to the overall trend toward restricted gifts? #fundchat#fundchat
Love that! RT @edbacker: @NPJunction Our users offer "perks" in return for donations. like "high-five" from the principal #fundchatNonprofit Junction
@TonyMartignetti Sorry- family obligations. Looks like I’m gonna miss #fundchat this week :(Ephraim Gopin
@WmPitcher Thanks for that link; just bookmarked it 🙂 #fundchatDiana Estigarribia
I agree. RT @WmPitcher: Heres a cool article on the dangers of using incentives with fundraising http://www.theagitator.net/research/acquisition-premiums-crack-cocaine-and-nonprofit-suicide/ #fundchatRichard Freedlund
A4: Suspect it is more tied to the required clarity of project parameters & transparency-something we still struggle w on unrest #fundchatWendy Wareham
@abudak So curious. What do your clients usually say are the stumbling block to using crowdfunding as part of their strategy? #fundchatShanon Doolittle
RT @WmPitcher: Here’s a cool article on the dangers of using incentives with fundraising http://www.theagitator.net/research/acquisition-premiums-crack-cocaine-and-nonprofit-suicide/ #FundChatWendy Wareham
@sldoolittle #1 is not putting in enough time beforehand to prepare marketing, outreach, etc. Proper prep makes a huge diff. #fundchatAlex Budak
@fundraisinisfun See you another time. Good wishes! #fundchatTony Martignetti
A4 That would be a good assumption. It can be a good way to open door to future stewardship. #fundchatRichard Freedlund
@edbacker Creative "perks" are exactly what is needed. People like feel good feedback, doesn’t need to be a t-shirt. #fundchatNonprofit Junction
A4 Here is a post on how showing the benefit to one person raises more than showing benefit to many http://www.huffingtonpost.com/wray-herbert/the-power-of-one-the-psyc_b_2670533.html #FundchatWilliam Pitcher
@fundchat Incentives in direct mail is one thing. Know that incentives are part of the crowdfunding culture. And works. #fundchatShanon Doolittle
@NPJunction Exactly! Rewards can (and should!) be much more than just a t-shirt. Great rewards foster connection + community. #fundchatAlex Budak
@fundchat Q4 is an excellent question! Thought provoking. #fundchatTony Martignetti
RT @brendankinney: The questions for today’s #fundchat abt #crowdfunding are posted! http://goo.gl/83vgX #fundraising #nonprofits #smNPchatConceptLink
@sldoolittle I think there are opps to tie incentives directly back to mission and have even more impact. What do you think? #fundchatJen Price
@NPJunction Exactly! People donate to things that are important to them. In k12- the smallest gesture of thanks can go far! #fundchatedbacker
Get them in the door with one project, then introduce them to other programs, projects. It cultivation process. #fundchatRichard Freedlund
@PhilanthropyInk Absolutely! Easiest way is to repurpose your donor club benefits over to the crowdfunding levels. #fundchatShanon Doolittle
@fundchat re: incentives, a SSG campaign I recently participated in allowed donors to "donate" incentive back to mission. Awesome! #fundchatJen Price
@WendyWareham I see, linked to your CRM. #fundchatTony Martignetti
Q5 Would your nonprofit consider a #crowdfunding campaign to go after "that demographic" as a donor acquisition strategy? #fundchat#fundchat
@PhilanthropyInk Awesome! Which @startsomegood campaign? #fundchatAlex Budak
@PhilanthropyInk Brainstorming ways to tie incentive to mission would make a great staff exercise before deciding to crowdfund. #fundchatDiana Estigarribia
What other cool mission aligned incentives are out there for #crowdfunding? high-five, etc. #fundchatNonprofit Junction
@destigarribia @PhilanthropyInk Could also be applied towards the classroom with lessons in writing, math, and group work! #fundchatedbacker
@philanthropyink What a great idea. Builds more donor love. #fundchatPaige Muirhead
RT @NPJunction: What other cool mission aligned incentives are out there for #crowdfunding? high-five, etc. #fundchatmySocialface
RT @destigarribia: Brainstorming ways to tie incentive to mission would make a great staff exercise before deciding to crowdfund. #fundchatNonprofit Junction
It will depend on the organization, the project. I’m kind of in limbo until I relocate. #fundchatRichard Freedlund
RT @ggfundraise: Get them in the door with one project, then introduce them to other programs, projects. It cultivation process. #fundchatMeg Hoffman
@NPJunction A cool example: an author writing a book allowed supporters to choose orgs featured in it! http://bit.ly/HO77A8 #fundchatAlex Budak
A5 Using crowdfunding for donor acquisition takes careful planning prior to a campaign -few convert donors #FundchatWilliam Pitcher
Nice RT @abudak: A cool example: an author writing a book allowed supporters to choose orgs featured in it! http://bit.ly/HO77A8 #fundchatNonprofit Junction
@WmPitcher I agree. Just like any acquisition strategy, no follow-through, no retention. Methods change. Best practices do not. #FundchatWendy Wareham
MT @abudak: @NPJunction A cool example: author writing a book had supporters to choose orgs featured in it! http://bit.ly/HO77A8 #fundchatRichard Freedlund
RT @WmPitcher: A5 Using crowdfunding for donor acquisition takes careful planning prior to a campaign -few convert donors #FundchatDan Blakemore
@WmPitcher Totally agree. Think of crowdfunding like event #fundraising. You need a smart, well-designed plan to convert donors. #fundchatShanon Doolittle
MT @sldoolittle: @WmPitcher Totally agree. Think of crowdfunding like event #fundraising. You need a smart plan to convert donors. #fundchatRichard Freedlund
@WmPitcher Totally agree. Think of a 30 day fundraising campaign as a 60 day project, using the first month to prep and plan. #fundchatAlex Budak
RT @WmPitcher: A5 Using crowdfunding for donor acquisition takes careful planning prior to a campaign -few convert donors #FundchatBrittany VanPutten
And…that’s a wrap! Thanks to all who participated in today’s #fundchat! We’ll post the transcript soon at http://fundchat.org#fundchat
@PhilanthropyInk Awesome! One of my all-time favorites! #fundchatAlex Budak
School #fundraiser ideas! http://bit.ly/XFvNn2 Add a product sale 2 ur school event – #carnivals, #auctions & more! #fundchat #pto #ptaVolunteerSpot
@fundchat Many thanks, always a great (and informative) time. #fundchatPaige Muirhead
Thanks everyone for a great chat! If we can ever help your org/your clients raise funds, @startsomegood is here for you! #fundchatAlex Budak
Great takeaways, thanks for the tips and advice everyone! #fundchatDiana Estigarribia
Thanks to @NonProfit_Meg @brendenkinney for sharing my blog this week. I appreciate it. #fundchatRichard Freedlund
@fundchat Thanks, all! #fundchatWendy Wareham
Thanks all. My first time and very informative. #fundchatNonprofit Junction
So good to see each of you in #fundchat. I learned a lot today re: crowd funding. Thanks @brendankinney!Tony Martignetti
As always, ideas for future topics are welcome!! #fundchat#fundchat
What a great chat! Our first time and we loved it! Great "meeting" all of you! #fundchatedbacker
@rjbvermont used all my good thoughts during the last #fundchat. Enjoy!Preeti Gill
Great article shared by @WmPitcher on #Fundchat this morning. Is it good practice to give things to donors ? http://www.theagitator.net/research/acquisition-premiums-crack-cocaine-and-nonprofit-suicide/Richard Freedlund
.@tonymartignetti No, thank YOU and the rest of the #fundchat crew!brendankinney
@pledgemusic Yes, #fundraising professionals from around the world gather to discuss relevant topics. #fundchat is hosted by @brendankinneyJosh Hirsch
Psyched for 2/20 MT @JoshHirsch1: Yes #fundraising profs from around the world discuss relevant topics #fundchat is hosted by @brendankinneyPledgeMusic


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One thought on “Can Your Nonprofit Count On The Crowd?

  1. Brendan Kinney

    My thoughts so far about questions on the topic:

    -Does a crowdfunding approach appeal to you as a fundraiser? What are the pros and cons?
    -Various platforms (Kickstarter, Razoo, Indiegogo, Crowdrise, etc.) have a slightly different approach. Is there one platform that you feel best suits nonprofits?
    -Have you: A) already done a crowdfunding appeal B) plan on doing one within the next 12 months or C) don’t intend on doing so. And, discuss…
    -Is the success of project-specific sites like Kickstarter connected to the overall trend toward restricted gifts?
    -Would your nonprofit consider a Kickstarter-style campaign to go after “that demographic” as a donor acquisition strategy?

    What do you think?

    Reply

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