Posted by Brendan Kinney
Moderator of #fundchat
Recently, I watched a video produced by The Chronicle of Philanthropy (@philanthropy) that captured fundraisers contemplating the following question: “What’s your biggest challenge?”
One fundraiser proclaimed his challenge: “The death of the unrestricted gift.” He went on to explain that donors are much more interested in giving to a specific project or initiative rather than provide general unrestricted support to his organization. He described increasing pressure from donors to want to know the specific impact of their giving.
Join the #fundchat community on Wednesday, June 6 at 12 p.m. EDT for an hour-long tweetchat about, “The Death of the Unrestricted Gift.”
Here is the line-up of questions that will be discussed (a new question is posed about every 10 minutes during the chat):
Q1 Do you agree that donors today favor restricted vs. unrestricted giving? Why is this?
Q2 How has the “death of the unrestricted gift” impacted your organization and operations?
Q3 Do you find that it’s generally major donors who are most interested in restricted gifts?
Q4 What kind of communication do you do with donors who want to know the impact of their giving?
Q5 Is cultivating unrestricted gifts a lost cause? What might we do to convince donors otherwise?
Did we miss any questions or issues? Share them below in the comments section!
#fundchat is a weekly conversation on Twitter where experts from across the U.S. (and even the world) share, advise, and even consult on topics related to nonprofit fundraising and marketing. Joining #fundchat is a snap. Just use our live discussion page to follow the conversation. When you want to offer a comment or question, the form will auto-fill the hashtag for you. Alternatively, you can use your favorite Twitter client to follow the hashtag (#fundchat!) during 12 – 1 pm EDT to see the conversation in action. When chiming in, be sure to include the hashtag in your tweet. If you are new, you should also check out our participation guidelines.